The new year is always a time for reflection – it’s also a time to look ahead. While there is no shortage of reasons to be grateful to live, work, and play in Folsom, I’m more excited about what the next year holds. Here are a few reasons why:

Folsom Business Community


Our businesses play a significant role in our community’s successes. I can’t thank all of you enough for your continued dedication to Folsom and for creating a culture that fosters innovation and entrepreneurship. Last year showed that collectively, we’re #FolsomStrongerTogether, and I have no doubt that energy will continue this year.

The Choose Folsom Team


In 2023, the Choose Folsom team brought a new level of excellence to everything they accomplished. They were extremely busy modernizing our platforms, delivering new websites for Choose FolsomVisit Folsom, theFolsom Pro Rodeo, the Foothill Wine Fest, plus the Northern California Innovation District and the 50 Economic Alliance!

Then, there were also the numerous sold-out events (too many to name, but theFolsom Pro Rodeo is at the top of that list). No doubt about it, our team was unstoppable. I know that momentum will only continue in 2024.


Innovation Continues to Thrive


The Folsom business community continued its pace in 2023. Several startups, tech companies, and others, including ClutchBekonixEV Life, and LYT, gained momentum and recognition.

Similarly, the Northern California Innovation District continued its growth. The organization, which fosters innovation, economic sustainability, and development across the Greater Sacramento Region, strives to connect, educate, develop, and promote the region and its community. Besides helping businesses do more business by providing necessary resources, NCID hosts events, including the second year of the NASA Space Apps Challenge Sacramento and monthly Pitch Nights for startups.


(Full disclosure: Choose Folsom is a founding member of NCID.)

The team at Choose Folsom continues its mission of supporting economic development, innovation, and growth for our business community. We’re kicking off 2024 with an opportunity for you to prepare yourself for the year ahead.

Join me on January 25 for the State of the City at Lakeside Folsom. Hear newly appointed Mayor Mike Koslowski’s address and a forecast on what businesses should expect in the coming year.

I look forward to seeing you there.

Joe Gagliardi is the CEO of Choose Folsom and the Folsom Chamber of Commerce. Folsom Times is a proud Chairman’s Circle Partner with the Chamber of Commerce.

Joe Gagliardi
Author: Joe Gagliardi