As traditions go, the Folsom Pro Rodeo is popular for a good reason. It’s not just because it’s been around for over 60 years! Like our ever-innovating business community, the Rodeo continues to evolve, ensuring there’s always something new to experience. 


This year’s Rodeo will be held July 1-3, on the July 4th weekend, with all the family-friendly rodeo action you’ve come to know and love, plus some new additions.

Here are a few reasons why you should plan to join us this year. 


A new music festival

As I mentioned in an earlier article, we’re thrilled to welcome a new concert to kick off the weekend. The Ride Into the Music Festival boasts an artist lineup that includes Chris Lane, Tyler Rich, Canaan Smith, and many more. The family-friendly event will be held at the Field at Lakeside on Friday, June 30, at 4 pm, the day before the Rodeo. 


New hotel packages to make it a weekend of adventure


With the concert and the Rodeo, we saw an opportunity to create some unforgettable packages, including free concert and rodeo tickets with one- and two-night hotel stays, free paddleboard rentals, and 50% off our popular Foothill Wine Passes.  

It allows our friends who may not live in the area to experience why Folsom is an ideal place to live, work, and play. The incredible deal we’re offering this year isn’t something we do regularly, so if you’re curious about enjoying the concert, Rodeo, and Folsom  – or know someone who is – check it out here


Think about it. The opportunities are endless when you make Folsom your launchpad for weekend adventures. Enjoy a relaxed dinner in Historic Folsom before the concert, explore Lake Natoma on paddleboards, or get on your bike and explore the miles of trails along the American River. After the Rodeo, head to the Foothill wineries to sample award-winning wines or indulge in some retail therapy at Folsom’s boutiques and shopping districts.

Choose your own adventure when you join us in Folsom this Independence Day weekend.

Joe Gagliardi is the President and CEO of Choose Folsom, the Folsom Chamber of Commerce.

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Joe Gagliardi
Author: Joe Gagliardi